About Jazwares

Jazwares is a global leader in toys and collectibles with a portfolio that includes wholly owned and licensed brands. The company is best known for Squishmallows and also produces toys, plush, action figures, collectibles, costumes, pet products, and gaming-related merchandise.

Jazwares works with major entertainment and gaming properties, with public brand references including Squishmallows, Pokémon, Star Wars, CoComelon, Fortnite, AEW, Adopt Me!, Hello Kitty, and more. Its products are sold globally through major retail and ecommerce channels.

Products Manufactured by Jazwares

Jazwares offers a broad consumer products portfolio centered on plush toys, collectibles, action figures, dolls, licensed toys, gaming merchandise, costumes, pet products, and retail toy lines.

Manufacturing Capabilities

Jazwares appears strongest where buyers need licensed toy development, plush manufacturing, action figure production, collectible product development, global retail readiness, and mass-market consumer products expertise rather than small-batch custom merchandise ordering.

Quality, Platform Notes & Buyer Considerations

Jazwares is best understood as a large toy and consumer products company rather than a small custom manufacturer or self-serve merchandise platform. It is strongest for licensed toys, plush, collectibles, action figures, and large retail programs.

• Best for large-scale toy, plush, collectible, and licensed consumer product programs
• Strong fit for entertainment brands, gaming IP, retail toy lines, and major consumer product launches
• Owns and manages well-known brands including Squishmallows
• Products are sold globally through major retail and ecommerce channels
• Licensing, safety testing, retail compliance, packaging, and production timelines can be more complex than simple custom merch
• Less ideal for small buyers needing low MOQ custom products, one-off artist merch, or simple online quote-and-order workflows

Why Choose Jazwares

Jazwares is a strong option for major brands, entertainment companies, gaming properties, and retail partners that need large-scale toy and consumer products expertise. It is especially relevant for plush programs, action figures, collectibles, licensed toys, costumes, pet products, and global retail distribution.

• Founded in 1997
• Berkshire Hathaway company
• Global toy and collectibles leader
• Best known for Squishmallows
• Portfolio includes plush, action figures, collectibles, costumes, pet products, and licensed toys
• Products sold in more than 100 countries
• Good fit for large licensed toy, entertainment, gaming, and mass retail consumer product programs

Contact Jazwares

For current pricing, production enquiries, quote requests, or supplier communication, contact jazwares@pinlord.com.